A Focused Company

Asymco’s Horace Dediu, quoting Apple’s CEO Tim Cook from three years ago:

We can put all of our products on the table you’re sitting at. Those products together sell $40 billion per year. No other company can make that claim except perhaps an oil company.

Revenues quadrupled since to a total of $170 billion for the last four quarters. The table, however, has not gotten bigger.

apple business-model

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